Brooklyn LLC Publication Costs: Kings County Process
Brooklyn (Kings County) LLC publication typically costs $1,200-$1,550+, making it the second most expensive county in New York after Manhattan. Add the $50 Certificate of Publication filing fee, and you're looking at $1,250-$1,600+ total. Unlike Manhattan, which mandates the expensive New York Law Journal, the Kings County Clerk assigns designated newspapers from a rotating list. Your final cost depends on which papers you're assigned.
Kings County Publication Facts
Brooklyn LLC Publication Cost Breakdown
Here's what you can expect to pay for LLC publication in Kings County:
Total DIY Cost: $1,250-$1,600+
| Cost Component | Amount |
|---|---|
| Daily newspaper (6 weeks) | $600 - $900 |
| Weekly newspaper (6 weeks) | $400 - $650 |
| Certificate of Publication filing fee | $50 |
| Total | $1,250-$1,600+ |
Why the Wide Range?
Brooklyn publication costs vary significantly based on:
- Which newspapers you're assigned — The Kings County Clerk assigns papers from a rotating list
- Notice length — Longer LLC names, addresses, or purpose statements cost more
- Current newspaper rates — Papers adjust legal advertising rates periodically
The Kings County Clerk does not publish the full list of designated newspapers publicly. You won't know which papers — and therefore what cost — until you request your designation.
Brooklyn vs. Other NYC Boroughs
Brooklyn is expensive, but not the most expensive place to publish in New York City:
| Borough/County | Typical Total Cost | Daily Newspaper |
|---|---|---|
| Manhattan (New York) | $1,450-$1,950+ | New York Law Journal (mandatory) |
| Brooklyn (Kings) | $1,250-$1,600+ | Varies by assignment |
| Queens | $1,150-$1,500+ | Queens Daily Eagle |
| Bronx | $1,050-$1,400+ | Varies by assignment |
| Staten Island (Richmond) | $950-$1,250+ | Varies by assignment |
| Albany | $230-$400+ | Local papers |
Brooklyn costs roughly 15-25% less than Manhattan in most cases, but still significantly more than upstate counties. Many Brooklyn business owners save $800+ by using an Albany County address.
Designated Newspapers for Kings County
The Kings County Clerk maintains a list of approved newspapers for LLC publication. Based on available information, commonly designated papers include:
Daily Newspapers
- New York Daily News — Major metropolitan daily
- New York Post — Major metropolitan daily
- Brooklyn Daily Eagle — Brooklyn's local daily newspaper
Weekly Newspapers
- Brooklyn Paper — Weekly covering all of Brooklyn
- Park Slope Courier — Covers Park Slope, Brooklyn Heights, Williamsburg, Carroll Gardens, Cobble Hill
- Bay News — Incorporates Kings Courier and Flatbush Life
- Mill Basin/Marine Park Courier — Incorporates Canarsie Digest
- Bay Ridge Courier — Covers Bay Ridge area
- Brooklyn Graphic — General Brooklyn coverage
- The Jewish Herald — Brooklyn-based weekly
- The Jewish Press — Brooklyn-based weekly
Important: The Clerk assigns papers from their list — you cannot choose your own newspapers. Different newspapers charge different rates for legal notices.
Contact Information for Common Brooklyn Newspapers
Brooklyn Daily Eagle:
- Email: legals@brooklyneagle.com
- Phone: (718) 422-7402
Schneps Media (publishes multiple Brooklyn weeklies):
- Email: legal@schnepsmedia.com
- Phone: (718) 260-8307
How to Get Newspaper Designations in Brooklyn
The Kings County Clerk's process offers three submission options:
Step 1: Receive Your Filing Receipt
After the New York Department of State processes your Articles of Organization, you'll receive a filing receipt from Albany. You need this document to request newspaper designations.
Step 2: Submit to Kings County Clerk
You have three options for submitting your filing receipt:
Option A: In Person
- Kings County Clerk's Office, Window #2
- 360 Adams Street, Room 189
- Brooklyn, NY 11201
Option B: By Email
- Send to: kcclerk@nycourts.gov
- Include two copies of your filing receipt
- Request newspaper designation for LLC publication
Option C: By Mail
- Address to Kings County Clerk, Room 189
- 360 Adams Street
- Brooklyn, NY 11201
- Must include a stamped, self-addressed envelope
- Include two photocopies of your filing receipt
Brooklyn Submission Tips
Email is the fastest submission method. If mailing, don't forget the stamped, self-addressed envelope — your designation won't be returned without one. In person, go to Window #2 specifically.
Step 3: Receive Your Designation
The Clerk's office assigns one daily and one weekly newspaper from their approved list. They'll provide this designation in writing.
Step 4: Contact Both Newspapers
Reach out to both designated newspapers to:
- Submit your publication notice
- Get a quote for six weeks of publication
- Pay upfront (most require payment before publication begins)
Kings County Clerk Contact Information
Kings County Clerk's Office
- Clerk: Nancy Sunshine
- Address: 360 Adams Street, Room 189, Brooklyn, NY 11201
- Window: #2 for LLC publication designations
- Email: kcclerk@nycourts.gov
- Phone: (347) 404-9772 or (347) 404-9751
- Fax: (718) 643-8187
What to bring/send:
- Two photocopies of your filing receipt from the NY Department of State
- Your LLC name and formation date
- Contact information for receiving the designation
Timeline for Brooklyn LLC Publication
Plan for approximately 10-12 weeks from start to finish. Remember the 120-day deadline:
| Week | Activity |
|---|---|
| 1 | Submit filing receipt to Kings County Clerk |
| 1-2 | Receive newspaper designation |
| 2 | Contact newspapers, submit notice, pay fees |
| 2-8 | Six weeks of publication |
| 8-9 | Collect affidavits from both newspapers |
| 9 | File Certificate of Publication with NY DOS |
| 10-12 | Wait for state processing (2-4 weeks standard) |
Recommendation: Start publication within the first 30 days after forming your LLC to provide a comfortable buffer for delays.
Brooklyn's publication costs are the second highest in New York, but the Kings County Clerk's email submission option makes the designation process more convenient than many other boroughs.
Cost-Saving Strategies for Brooklyn LLCs
Brooklyn publication costs are significant, but you have legal options to reduce them.
Option 1: Use an Albany County Address
The strategy: Register your LLC with a principal office address in Albany County instead of Brooklyn.
How it works:
- Use a registered agent or virtual office in Albany County
- Your LLC legally publishes in Albany County newspapers
- Publication costs drop from $1,250-$1,600+ to around $230-$400+
Cost comparison:
- Brooklyn publication: $1,250-$1,600+
- Albany County publication: $230-$400+
- Potential savings: $800 - $1,150+
Considerations:
- Your LLC's official address will be in Albany
- You can still operate your business in Brooklyn
- Virtual office or registered agent services have ongoing fees ($100-$300/year)
Learn more: Save on LLC Publication by Changing Your County
Option 2: File a Certificate of Change (If Already Formed)
If you already filed with a Brooklyn address, you can file a Certificate of Change (DOS-1359-f, $30 fee) with the NY Department of State to update your LLC's county before starting publication.
Net savings potential: Even with the $30 county change fee, you can save $400-$1,000+ compared to Brooklyn publication.
What Doesn't Work
- Choosing your own newspapers — Only the County Clerk can designate them
- Online-only newspapers — Section 206 requires print newspapers
- Publishing in multiple counties — You must publish in the county where your LLC's principal office is located
Want Brooklyn publication handled for you?
We coordinate with the Kings County Clerk, newspapers, and file your Certificate of Publication.
Get StartedFAQ
How much does Brooklyn LLC publication really cost?
Most Brooklyn LLCs pay $1,250-$1,600+ total, including the $50 state filing fee. Your exact cost depends on which newspapers the Kings County Clerk assigns and the length of your publication notice.
Why is Brooklyn cheaper than Manhattan?
Manhattan requires publication in the New York Law Journal, which charges premium rates ($1,400-$1,900+). Brooklyn doesn't mandate any single expensive newspaper, so costs vary based on the Clerk's assignment.
Can I request specific newspapers in Brooklyn?
No. The Kings County Clerk maintains a rotating list and assigns newspapers when you request a designation. You cannot choose your preferred papers. This differs from counties like Albany where designated newspapers are publicly listed.
How do I know which newspapers I'll get?
You won't know until you submit your filing receipt to the Kings County Clerk. They'll provide a written designation listing your assigned daily and weekly newspapers.
Is it worth changing to Albany County to save money?
For most Brooklyn-based LLCs, yes. The savings of $800-$1,150+ typically outweigh the cost of a registered agent service ($100-$300/year). However, some businesses prefer a Brooklyn address for credibility or marketing purposes. See our county change guide.
What if I miss the 120-day deadline?
Your LLC's authority to conduct business in New York is suspended until you complete publication and file your Certificate of Publication. There's no penalty fee — the suspension is lifted once you comply. See our guide on missed deadlines.
Do I need a Brooklyn address to publish in Kings County?
You need an address in Kings County listed as your LLC's principal office in your Articles of Organization. This could be your business location, home address, or a registered agent's address — it doesn't need to be a commercial space.
How We Maintain This Data
This article reflects current Kings County newspaper designations and procedures. Our information is based on:
- NY LLC Law §206 — the statutory publication and newspaper designation requirement
- NY Department of State LLC resources — filing procedures and forms
- Certificate of Publication form — official DOS filing form
- NY DOS entity database — public LLC records
- Direct verification with the Kings County Clerk's office and designated newspapers
Last verified: February 2026
LLC Publishers provides LLC publication filing services. This article is for informational purposes only and does not constitute legal advice. For legal questions about your specific situation, consult a licensed attorney.