Brooklyn LLC Publication Costs (Kings County)
Brooklyn LLC Publication Costs: What You'll Pay
Brooklyn (Kings County) LLC publication typically costs $550 to $1,500+, making it the second most expensive county in New York after Manhattan. Add the $50 state filing fee, and you're looking at $600 to $1,550+ total to complete your publication requirement.
Unlike Manhattan, which mandates the expensive New York Law Journal, Brooklyn uses a different system. The Kings County Clerk maintains a rotating list of designated newspapers and assigns specific papers when you request a designation. Your final cost depends heavily on which newspapers you're assigned.
This guide covers exactly what you'll pay, how Brooklyn's designation system works, and how to save money on your Kings County LLC publication.
Brooklyn LLC Publication Cost Breakdown
Here's what you can expect to pay for LLC publication in Kings County:
Total DIY Cost: $600 - $1,550+
| Cost Component | Amount |
|---|---|
| Daily newspaper (6 weeks) | $300 - $900 |
| Weekly newspaper (6 weeks) | $200 - $500 |
| NY DOS filing fee | $50 |
| Total | $600 - $1,550+ |
Why the Wide Range?
Brooklyn publication costs vary significantly based on:
- Which newspapers you're assigned - The Kings County Clerk assigns papers from a rotating list
- Notice length - Longer LLC names, addresses, or purpose statements cost more
- Current newspaper rates - Papers adjust legal advertising rates periodically
- Publication service discounts - Some services negotiate better rates
The Kings County Clerk does not publish the full list of designated newspapers publicly. You won't know which papers—and therefore what cost—until you request your designation.
Brooklyn vs. Other NYC Boroughs
Brooklyn is expensive, but it's not the most expensive place to publish in New York City. Here's how it compares:
| Borough/County | Typical Total Cost | Daily Newspaper |
|---|---|---|
| Manhattan (New York) | $1,550 - $2,550+ | New York Law Journal (mandatory) |
| Brooklyn (Kings) | $600 - $1,550+ | Varies by assignment |
| Queens | $800 - $1,400 | Queens Daily Eagle |
| Bronx | $800 - $1,500 | Varies by assignment |
| Staten Island (Richmond) | $600 - $1,200 | Varies by assignment |
| Albany | $200 - $400 | Local papers |
Brooklyn costs roughly 30-50% less than Manhattan in most cases, but still significantly more than upstate counties. Many Brooklyn business owners save over $1,000 by using an Albany County address.
Designated Newspapers for Kings County
The Kings County Clerk maintains a list of approved newspapers for LLC publication. Based on available information, these commonly designated papers include:
Daily Newspapers
- New York Daily News - Major metropolitan daily
- New York Post - Major metropolitan daily
- Brooklyn Daily Eagle - Brooklyn's local daily newspaper
Weekly Newspapers
- Brooklyn Paper - Weekly covering all of Brooklyn
- Park Slope Courier - Covers Park Slope, Brooklyn Heights, Williamsburg, Carroll Gardens, Cobble Hill
- Bay News - Incorporates Kings Courier and Flatbush Life
- Mill Basin/Marine Park Courier - Incorporates Canarsie Digest
- Bay Ridge Courier - Covers Bay Ridge area
- Brooklyn Graphic - General Brooklyn coverage
- The Jewish Herald - Brooklyn-based weekly
- The Jewish Press - Brooklyn-based weekly
Important: The Clerk assigns papers from their list—you cannot choose your own newspapers. Different newspapers charge different rates for legal notices.
Contact Information for Common Brooklyn Newspapers
Brooklyn Daily Eagle:
- Email: legals@brooklyneagle.com
- Phone: (718) 422-7402
Schneps Media (publishes multiple Brooklyn weeklies):
- Email: legal@schnepsmedia.com
- Phone: (718) 260-8307
How to Get Newspaper Designations in Brooklyn
The Kings County Clerk's process differs slightly from other NYC boroughs. Here's exactly how it works:
Step 1: Receive Your Filing Receipt
After the New York Department of State processes your Articles of Organization, you'll receive a filing receipt from Albany. You need this document to request newspaper designations.
Step 2: Submit to Kings County Clerk
You have three options for submitting your filing receipt:
Option A: In Person
- Kings County Clerk's Office, Window #2
- 360 Adams Street, Room 189
- Brooklyn, NY 11201
Option B: By Email
- Send to: kcclerk@nycourts.gov
- Include two copies of your filing receipt
- Request newspaper designation for LLC publication
Option C: By Mail
- Address to Kings County Clerk, Room 189
- 360 Adams Street
- Brooklyn, NY 11201
- Must include a stamped, self-addressed envelope
- Include two photocopies of your filing receipt
Step 3: Receive Your Designation
The Clerk's office will assign one daily and one weekly newspaper from their approved list. They'll provide this designation in writing.
Step 4: Contact Both Newspapers
Reach out to both designated newspapers to:
- Submit your publication notice
- Get a quote for six weeks of publication
- Pay upfront (most require payment before publication begins)
Kings County Clerk Contact Information
Kings County Clerk's Office
- Clerk: Nancy Sunshine
- Address: 360 Adams Street, Room 189, Brooklyn, NY 11201
- Window: #2 for LLC publication designations
- Email: kcclerk@nycourts.gov
- Phone: (347) 404-9772 or (347) 404-9751
- Fax: (718) 643-8187
What to bring/send:
- Two photocopies of your filing receipt from the NY Department of State
- Your LLC name and formation date
- Contact information for receiving the designation
Timeline for Brooklyn LLC Publication
Plan for approximately 10-12 weeks from start to finish:
| Week | Activity |
|---|---|
| 1 | Submit filing receipt to Kings County Clerk |
| 1-2 | Receive newspaper designation |
| 2 | Contact newspapers, submit notice, pay fees |
| 2-8 | Six weeks of publication |
| 8-9 | Collect affidavits from both newspapers |
| 9 | File Certificate of Publication with NY DOS |
| 10-12 | Wait for state processing (2-4 weeks standard) |
Remember: You have 120 days from your LLC's formation date to complete the entire publication process. Starting early provides buffer time for potential delays.
Cost-Saving Strategies for Brooklyn LLCs
Brooklyn publication costs are significant, but you have legal options to reduce them.
Option 1: Use an Albany County Address
The strategy: Register your LLC with a principal office address in Albany County instead of Brooklyn.
How it works:
- Use a registered agent or virtual office in Albany County
- Your LLC legally publishes in Albany County newspapers
- Publication costs drop from $600-$1,500 to around $200-$400
Cost comparison:
- Brooklyn publication: $600 - $1,550
- Albany County publication: $200 - $400
- Potential savings: $400 - $1,150+
Considerations:
- Your LLC's official address will be in Albany
- You can still operate your business in Brooklyn
- Virtual office or registered agent services have ongoing fees ($50-$300/year)
Read our guide on saving money by changing your county
Option 2: Use a Publication Service
Publication services handle the entire process and may have negotiated better rates with newspapers. While there's a service fee, you save time and potentially money on newspaper costs.
What services typically provide:
- Newspaper designation coordination
- Notice preparation and submission
- Payment processing
- Affidavit collection
- Certificate of Publication filing
Option 3: File a County Change (If Already Formed)
If you already filed with a Brooklyn address, you can file a Certificate of Change (DOS-1359-f, $30 fee) to update your LLC's county to another county. This allows you to publish in that cheaper county instead.
Net savings potential: Even with the $30 county change fee, you can save $400-$1,000+ compared to Brooklyn publication.
What Doesn't Work
Choosing your own newspapers: You cannot select newspapers—only the County Clerk can designate them.
Online-only newspapers: Section 206 requires print newspapers. Digital-only publications don't qualify.
Publishing in multiple counties: You must publish in the county where your LLC's principal office is located.
Common Questions About Brooklyn LLC Publication
How much does Brooklyn LLC publication really cost?
Most Brooklyn LLCs pay between $600 and $1,550 total, including the $50 state filing fee. Your exact cost depends on which newspapers the Kings County Clerk assigns and the length of your publication notice.
Why is Brooklyn cheaper than Manhattan?
Manhattan requires publication in the New York Law Journal, which charges premium rates ($1,200-$2,000+). Brooklyn doesn't mandate any single expensive newspaper, so costs vary based on assignment.
Can I request specific newspapers in Brooklyn?
No. The Kings County Clerk maintains a rotating list and assigns newspapers when you request a designation. You cannot choose your preferred papers.
How do I know which newspapers I'll get?
You won't know until you submit your filing receipt to the Kings County Clerk. They'll provide a written designation listing your assigned daily and weekly newspapers.
Is it worth changing to Albany County to save money?
For most Brooklyn-based LLCs, yes. The savings of $400-$1,150+ typically outweigh the cost of a registered agent service ($50-$300/year). However, some businesses prefer a Brooklyn address for credibility or marketing purposes.
What if I miss the 120-day deadline?
Your LLC's authority to conduct business in New York is suspended until you complete publication. You can still publish late and file your Certificate of Publication—the suspension is lifted once you comply.
Do I need a Brooklyn address to publish in Brooklyn?
No. You need an address in Kings County listed as your LLC's principal office in your Articles of Organization. This could be your business location, home address, or a registered agent's address.
How LLC Publishers Can Help
Navigating Brooklyn's publication process takes time and attention to detail. LLC Publishers handles everything:
- Clerk coordination - We request your newspaper designations
- Newspaper submission - We prepare and submit notices to both papers
- Payment processing - We handle all newspaper payments
- Six-week monitoring - We ensure notices run correctly
- Affidavit collection - We obtain both affidavits after publication
- State filing - We file your Certificate of Publication with NY DOS
Get a quote for Brooklyn LLC publication | See our pricing
Disclaimer
The information in this article is for general informational purposes only and does not constitute legal advice. While we strive for accuracy, laws and procedures may change. Newspaper rates fluctuate, and the costs provided are estimates based on current typical rates. For specific legal questions about your LLC, consult with a qualified attorney. LLC Publishers provides publication services and administrative filing assistance, but we are not a law firm and cannot provide legal advice.
Key Takeaways
-
Brooklyn LLC publication costs $600 to $1,550+ including the $50 state filing fee—making it the second most expensive county after Manhattan
-
The Kings County Clerk assigns newspapers from a rotating list—you cannot choose your own newspapers
-
Submit two photocopies of your filing receipt to the Clerk in person (Window #2), by email (kcclerk@nycourts.gov), or by mail with a self-addressed stamped envelope
-
Common designated newspapers include the Brooklyn Daily Eagle (daily) and Schneps Media weeklies like Brooklyn Paper, Park Slope Courier, and Bay News
-
You can legally save $400-$1,150+ by using a registered agent address in Albany County instead of a Brooklyn address
-
Publication takes 10-12 weeks from requesting designations to receiving your filed Certificate of Publication
-
The 120-day deadline starts from your LLC's formation date—start the process promptly to avoid rushing
-
Kings County Clerk contact: (347) 404-9772 or kcclerk@nycourts.gov, located at 360 Adams Street, Room 189, Brooklyn
Related Resources
- NY LLC Publication Costs by County (2025 Breakdown)
- Manhattan LLC Publication Costs
- Save on LLC Publication by Changing Your County
- What Is the County Clerk's Role in NY LLC Publication?
- How to File Your Certificate of Publication in New York
Get started with Brooklyn LLC publication | View all county guides